MHEG Interaction Channel advances at Broadcast Asia 2009
Wednesday, 24th June 2009
IMPALA Promoter Member demonstrated the first MHEG Interaction Channel online video streaming-to-TV application at Broadcast Asia 2009.
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MHEG-5 is one of the core technologies embedded in all our TV sets sold in the European region. Our motivation for supporting IMPALA is to see the expansion of broadcast support for MHEG-5 in Europe and beyond. The UK market has proven MHEG stability of operation, and suitability for not only digital teletext delivery, but also for multi-screen video selection of hidden services. Its efficiency in launch speed also makes it ideally placed as an instant display at channel zapping for broadcaster controlled splash-screen, as used for radio screensavers, and non-running service captions.
Mark Londero,
General Manager of
Technical Planning Sony TV Operations Europe